BlueSavy Learning

(A Global Professional & Continuous Learning Platform)

Professional Development Program in Strategic Thinking,Innovation,Implementation & Execution

Professional Development Program Design Thinking for Innovation

 Professional Development Program in Web & Digital Marketing

Professional Development Program in Artificial Intelligence & Machine Learning

Professional Development Program in Business Administration & Managerial Economics

 Professional Development Program in Entrepreneurship

(Sundays from 1000 IST to 2200 IST(Live-Interactive Classes Duration)

 

 

 

How it works:-

The primary method of instruction will be through LIVE lectures that will be delivered online via internet to participant desktops/laptops or classrooms. The program will be primarily taught though a combination of lectures, discussions and case analysis. Assessments There are periodic evaluation components built in as a part of the program. These maybe in the form of a quiz, assignment or other objective/subjective assessments as relevant and applicable to the program. A minimum of 70% attendance to the LIVE lectures is a prerequisite for the successful completion of this program. Participants who meet the attendance criteria and successfully clear the evaluation components will be awarded a certificate of completion. Participants who have attendance between 60%-70% and have completed the evaluation assignments shall receive a certificate of participation.

3 Months Program(12 Weeks Program)

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes(Each Program is a 2 Hrs Session every Sunday for 3 Months)

 

 

 

 

 

 

 

 

Professional Development Program in Strategic Thinking,Innovation,Implementation & Execution

New Approach in terms of Strategic Thinking, Execution & Analysing Performance

(A 21st Century Approach to Business Strategy) Changing World, Changing Strategies
3 Months Program(12 Weeks Program) Sunday (1600 IST to 1800 IST)

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes

Pedagogy:- This Program prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is “cool” than from physical assets or economies of scale. In this course — the first of a three-course specialization tailored specifically for the age of creativity and innovation — you will gear up for the challenges of strategy formulation and implementation in a 21st century business.

What is strategy? And why do we care about it? Strategy can mean a lot of things. In this module, you’ll encounter examples of strategy in action that demonstrate what people mean when they talk about strategy. After completion of the module, you’ll be able to: Describe examples of strategy in action; Recognize “strategic situations”; Explain the difference between strategy as “position” and strategy as “capability” (and why that matters).

Topics to be Covered
A)What is strategy? And why do we care about it? B)Strategy Implementation C)Advance Business Strategy D)Strategy Formulation E)Executing Idea into a Scalable Opportunity F) Translating Strategy Into Goals and Metrics G)Translating Strategy Into Goals and Metrics H)Managing Resistance and Other Implementation Risks I) Leveraging Organizational Culture J) Power and Informal Networks K)Strategy Analysis skills & Speed of Implementation L) Dynamic Strategy M)International Strategy N)Stakeholder Strategy O)Growth through Scaling P)Growth through Entry Q)Growth through Acquisition R)Growth through Innovation

Professional Development Program Design Thinking for Innovation
Design thinking is not only about process and tools, it is about people as well: about you as a design thinker and about the people you want to create value for and with.
The purpose of this course is to introduce you to current global challenges in conservation and development, including changes in both sectors. This course will inspire you to rethink assumptions to address global challenges in conservation and development, and introduce you to new models and approaches that harness technological, behavioural, and financial innovation.
3 Months Program(12 Weeks Program) Sunday

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students 3 months / Live & Interactive / Weekend classes
Pedagogy Today innovation is everyone’s business. Whether you are a manager in a global corporation, an entrepreneur starting up, in a government role, or a teacher in an elementary school, everyone is expected to get lean – to do better with less. And that is why we all need design thinking. At every level in every kind of organization, design thinking provides the tools you need to become an innovative thinker and uncover creative opportunities that are there – you’re just not seeing them yet. In this course, we provide an overview of design thinking and work with a model containing four key questions and several tools to help you understand design thinking as a problem solving approach. We also look at several stories from different organizations that used design thinking to uncover compelling solutions.

Topics to be Covered
A)Introduction to Design Thinking B)What is Design Thinking C)Preparing your mind for Innovation D)How Human Minds can Innovate beyond Imagination E) Invention Vs Innovation F)Science & it’s influence on Innovation G)Idea Generation H)Experimentation I) Innovative design thinking J) The innovation cycle K) Business models – definitions and approaches L) Business models – frameworks and tools

 

 

 

 

 

 

 

 

Professional Development Program in Web & Digital Marketing

Master strategic marketing concepts and tools to address brand communication in a digital world. you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote and price products and services.
3 Months Program(12 Weeks Program) Sunday  Program Fee- INR 40,000 for Indian Students or USD 700 for International Students 3 months / Live & Interactive / Weekend classes
Pedagogy This program will provide candidates with an analytical and theoretical framework to understand the emerging practices in the world of Digital Marketing. It will cover the what, why and how of major current approaches, including online listening and monitoring, search engine optimization and social media participation From being an alternative distribution channel, the Internet today has become a mainstay in core marketing activities like advertising, sales, creation of word-of-mouth customer service, new product design and even branding. There are many tangible means for monetization of content through newer forms of online advertising and interactive marketing tools on the mobile web. These processes are just beginning and will have enormous impact on our activities and the way we relate to people and organizations.

Topics to be Covered
A) Introduction to Digital Marketing B) Digital Marketing Planning and Strategy C) Website Optimization D) Digital Advertising (PPC, Digital Display and YouTube) E) Affiliate Marketing F) Email Marketing G) Mobile Marketing H) Social Media Marketing I) Web Analytics J) Search Engine Optimization (SEO) K) Content Marketing L) E-commerce Marketing K) Product & Marketing Mix L) Advance Marketing Strategy M) Micro & Macro Web Marketing Skills N) Growth Hacking in Digital Space

Professional Development Program in Artificial Intelligence & Machine Learning

Learning is the science of getting computers to act without being explicitly programmed. In the past decade, machine learning has given us self-driving cars, practical speech recognition, effective web search, and a vastly improved understanding of the human genome. Machine learning is so pervasive today that you probably use it dozens of times a day without knowing it. Many researchers also think it is the best way to make progress towards human-level AI.
3 Months Program(12 Weeks Program) Sunday

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes

Pedagogy
Machine learning is the science of getting computers to act without being explicitly programmed. In the past decade, machine learning has given us self-driving cars, practical speech recognition, effective web search, and a vastly improved understanding of the human genome. Machine learning is so pervasive today that you probably use it dozens of times a day without knowing it. Many researchers also think it is the best way to make progress towards human-level AI. In this class, you will learn about the most effective machine learning techniques, and gain practice implementing them and getting them to work for yourself. More importantly, you’ll learn about not only the theoretical underpinnings of learning, but also gain the practical know-how needed to quickly and powerfully apply these techniques to new problems. Finally, you’ll learn about some of Silicon Valley’s best practices in innovation as it pertains to machine learning and AI. This course provides a broad introduction to machine learning, data mining, and statistical pattern recognition. Topics include: (i) Supervised learning (parametric/non-parametric algorithms, support vector machines, kernels, neural networks). (ii) Unsupervised learning (clustering, dimensionality reduction, recommender systems, deep learning). (iii) Best practices in machine learning (bias/variance theory; innovation process in machine learning and AI). The course will also draw from numerous case studies and applications, so that you’ll also learn how to apply learning algorithms to building smart robots (perception, control), text understanding (web search, anti-spam), computer vision, medical informatics, audio, database mining, and other areas.

Topics to be Covered
A)Introduction to Artificial Intelligence & Machine Learning B) Why Artificial Intelligence & Machine Learning is the most talked about Phenomena now C)Linear Regression with Multiple Variables D)Octave/Mat lab Tutorial E) Logistic Regression F) Neural Networks: Representation G)Neural Networks: Learning H)Advice for Applying Machine Learning I) Support Vector Machines J) Unsupervised Learning K) Anomaly Detection L) Large Scale Machine Learning M)Application Example: Photo OCR

Professional Development Program in Business Administration & Managerial Economics

New Approach in terms of knowing and doing. No matter what industry you work in or where you are in your career, a basic understanding of financial, marketing and decision-making principles and other management fundamentals will help you achieve your professional goals – be it getting promoted in your current job, getting ready for a MBA program, or starting your own company.
3 Months Program(12 Weeks Program) Sunday (1400 IST to 1600 IST)

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes
Pedagogy You’ll develop sound concept & knowledge in the language of business, which you can use to transition to a new career, start or improve your own small business, or apply to business school to continue your education. In five courses, you’ll learn the fundamentals of marketing, accounting, operations, and finance. In the final Capstone Project, you’ll apply the skills learned by developing a go-to market strategy to address a real business challenge.
We live in a world of intensifying global relationships, one in which international business has become the key determinant of economic development and prosperity. This course, Global Business Environment, Part I, introduces students to a fundamental understanding of the socioeconomic political, cultural, and linguistic environment in which international businesses operate. This course utilizes an inquiry-based approach to understanding country level relationships in the Global Business Environment. It surveys the global business environment by asking and answering key questions about society, the global economy, cultures, institutions and languages.

Topics to be Covered
A) Introduction to Marketing B) Managing Social and Human Capital C) Introduction to Financial Accounting D) Introduction to Corporate Finance E) Introduction to Operations Management F) Operational Finance: Finance for Managers G) Marketing: Customer Needs and Wants H) Organizational Behaviour: How to Manage People I) Analysis of Business Problems J) Introduction to Managerial Economics K) Managerial Economics, Implementation & Analysis. L) Cross-Cultural aspects of Businesses & Organisations

Professional Development Program in Entrepreneurship

Entrepreneurship is a science, an art & in fact a mix of both. Learn every thing you need to Know in order to converting an Idea to a Business Plan to a Highly Successful Venture with Proven methodologies from USA’s Silicon Valley Largest & most Successful Ventures.
3 Months Program(12 Weeks Program) Sunday (1400 IST to 1600 IST)

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes

Pedagogy
This Program covers the conception, design, organization, and management of new enterprises. This Program is designed to take you from opportunity identification through launch, growth, financing and profitability. Along with insights from current Wharton start-up founders and financiers, you’ll develop an entrepreneurial mindset and hone the skills you need to develop a new enterprise with potential for growth and funding, or to identify and pursue opportunities for growth within an existing organization.
What is entrepreneurship and who fits the profile of an entrepreneur? This introductory course is designed to introduce you to the foundational concepts of entrepreneurship, including the definition of entrepreneurship, the profile of the entrepreneur, the difference between entrepreneurship and entrepreneurial management, and the role of venture creation in society. You’ll explore where technology entrepreneurship and impact entrepreneurship align and where they diverge, and you’ll learn proven techniques for identifying the opportunity, assessing the opportunity, hypothesis testing and creating a prototype. By the end of this course, you’ll know how to test, validate and prototype your idea, and also whether or not you fit the profile of an entrepreneur! You’ll also be ready to move on to the next phase of entrepreneurship in Entrepreneurship 2: Launching the Start-Up.

Topics to be Covered
A) Introduction to Entrepreneurship B) Markets, Need-Finding and Planning C) Pitching, Testing, and Prototyping D) Developing the Opportunity E) Launching your Start-Up or Venture F) Growth Strategies G) Building the Team H) Branding & Strategy I) Acquiring Customers and Forecasting Demand J) Cost Structures, Pricing, and Tracking K) Business Models and Keeping Customers L) Financing, Valuation, and Terms M) Private and Public Financing, and Calculating Break even N) Elements of the Pitch and Exit Strategies

  •  Professional Development Program in Business Analytics
 

Business analytics (BA) refers to the skills, technologies, practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods. In contrast, business intelligence traditionally focuses on using a consistent set of metrics to both measure past performance and guide business planning, which is also based on data and statistical methods

This Program provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You’ll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you’ll develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Project, you’ll apply your skills to interpret a real-world data set and make appropriate business strategy recommendations.

Program Fee- INR 40,000 for Indian Students or USD 700 for International Students

3 months / Live & Interactive / Weekend classes

Pedagogy:- This Program prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is “cool” than from physical assets or economies of scale. In this course — the first of a three-course specialization tailored specifically for the age of creativity and innovation — you will gear up for the challenges of strategy formulation and implementation in a 21st century business.

What is strategy? And why do we care about it? Strategy can mean a lot of things. In this module, you’ll encounter examples of strategy in action that demonstrate what people mean when they talk about strategy. After completion of the module, you’ll be able to: Describe examples of strategy in action; Recognize “strategic situations”; Explain the difference between strategy as “position” and strategy as “capability” (and why that matters).

www.bluesavy.com